Volume 1

From the Keep ’Em Coming Back books

The Complete PR Guide

This page is a practical extension of Volume 1. The book explains the reasoning; this resource helps put it to work.

Kitchen service packs

Choose a menu the building can actually serve.

Six practical packages combine existing recipes, menu guidance, calculators, and operating resources for common honky-tonk and dancehall food models.

Six operating models

Start with capacity, then choose food.

A recipe belongs on the menu only when the team can source, store, prepare, cook, hold, serve, disclose, clean, and price it safely and consistently.

Approval gate

Verify the complete service system.

  • Approved source and receiving standard
  • Storage space and hierarchy
  • Recipe, yield, portion, and selling price
  • Equipment and utility capacity
  • Prep timeline and staffing
  • Cooking, cooling, reheating, and holding controls
  • Allergen information and cross-contact plan
  • Ticket-time and surge capacity
  • Waste, leftovers, and donation rules
  • Opening, closing, cleaning, and maintenance
  • Local permits, inspections, fire, propane, and insurance requirements
  • Review date and removal criteria
Food-safety boundary: These packs are planning aids, not food-code, health, fire, legal, licensing, engineering, or insurance advice. Use qualified managers and current requirements from the authorities responsible for the operation.