The Complete PR Guide
Define the room, earn trust, grow attendance, and protect reputation.
Best for: Venue owners, managers, operators, and preservation-minded leaders
33 chapters available online
Reading progress stays on this device
The complete online series
Five books.
One whole-room system.
Read every chapter free online. Start in order, begin with your role, or choose the pressure point you need to solve today.
Choose by immediate need
Which book should you start with?
I need more customers and a stronger reputation
Start with Volume 1: The Complete PR Guide
Open the book →I need better live-music nights
Start with Volume 2: Music Nights
Open the book →I need better artist–venue relationships
Start with Volume 3: Both Sides of the Stage
Open the book →I work behind the bar
Start with Volume 4: Behind the Bar, On the Feed
Open the book →I teach dance or help run the floor
Start with Volume 5: The Texas Dance Floor
Open the book →The five-volume library
Read the complete series online.
Each book page includes a clear starting point, a complete table of contents, reading progress, and companion tools organized around the book’s topics.
Music Nights
Build live-music nights that work financially, operationally, and culturally.
Best for: Owners, managers, bookers, production teams, and musicians
38 chapters available online
Reading progress stays on this device
Both Sides of the Stage
Create stronger, clearer, repeatable artist–venue relationships.
Best for: Musicians, bookers, venue owners, and managers
43 chapters available online
Reading progress stays on this device
Behind the Bar, On the Feed
Turn bartender influence into loyalty, consistency, and professional authority.
Best for: Bartenders, bar leads, managers, and hospitality teams
37 chapters available online
Reading progress stays on this device
The Texas Dance Floor
Build the floor that keeps people participating and coming back.
Best for: Dance teachers, floor hosts, dancers, owners, and managers
28 chapters available online
Reading progress stays on this device
How the series moves
From the room’s identity to the culture on its floor.
1. The Complete PR GuideDefine the room, earn trust, grow attendance, and protect reputation.
2. Music NightsBuild live-music nights that work financially, operationally, and culturally.
3. Both Sides of the StageCreate stronger, clearer, repeatable artist–venue relationships.
4. Behind the Bar, On the FeedTurn bartender influence into loyalty, consistency, and professional authority.
5. The Texas Dance FloorBuild the floor that keeps people participating and coming back.
After the chapter
Put the reading to work.
Companion forms, calculators, checklists, templates, Bar systems, and Kitchen systems now point back to the books instead of operating as a separate warehouse.
Deeper study
Honky Tonk Academy
Use a course, certificate pathway, or workshop when you need deeper study.